The Qatar Stars League (QSL) announced the signing of a sponsorship agreement with First Step Family Sports Center, making it join its list of sponsors and business partners for the 2025-2026 season.

This comes as part of its strategic expansion and strengthening its engagement with the community. The center offers a variety of distinguished sports programs for all age groups and backgrounds, aiming to provide a healthy family sports environment and high physical fitness, which enhances self-confidence.

Commenting on this, Mr. Hassan Rabiah Al Kuwari, Executive Director of Sales, Marketing and Communication at QSL, said, “In continuation of our business plan to develop commercial aspects to ensure the best results and strengthen our relationship with all companies and institutions in the community, we’re pleased to sign this agreement with First Step Family Sport Center. We welcome them to join our business partners this season and I wish them continued success in achieving all their aspirations and goals.”

Ms. Aisha Hassan Al Mutawa, Founder and CEO of First Step Family Sports Center, said that signing the sponsorship agreement was a strategic step aimed at enhancing the center’s media and sports presence and highlighting its diverse programmes and activities that serve all family members. These activities have a significant impact in highlighting the importance and role of sports in general and family sports in particular.

This partnership aligns with the center’s vision to spread sports awareness and promote a healthy lifestyle in Qatari society. It also provides a unique opportunity to expand its impact through a leading sports platform in the State of Qatar.

She added that the deal represented ‘a qualitative turning point in the center’s journey as it aims to highlight family sports and health initiatives and promote sports culture in a modern and professional manner that addresses all sections of the society’.

Ms. Aisha also expressed her happiness with this step, emphasizing that this partnership reflected their commitment towards Qatar National Vision 2030 by promoting a culture of sports and health among families, thus achieving the desired pillar of supporting human and social development.

“We’re confident that this co-operation will’ve a positive impact on community awareness and promote the culture of ‘Make Sports a Way of Life’.”