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The Qatar Stars League (QSL) and TikTok, the world’s leading short video platform, announced the renewal of partnership agreement between the two entities so that TikTok will continue its role as a commercial partner for 2024-2025 season Ooredoo Stars League.

The agreement includes a number of digital services that the platform will provide to official accounts of QSL and club companies by providing all necessary means of support to publish content related to the championship, covering matches and benefit from the expertise and capabilities available to both entities.

On the occasion, Mr. Hassan Rabiah Al Kuwari, Executive Director of Sales, Marketing and Communication at QSL, said, “Based on our keenness to adopt the best practices to keep pace with the great development in the field of services and digital media, and as plan our plan to develop social media in the marketing and promotion process, we’re pleased today to announce the renewal of partnership agreement for the second season with TikTok, considered one of the most important digital platforms. We look forward towards achieving our common goals through this co-operation.”

On his part, Mr. Mohammed Harb, Partnerships Manager for the Middle East and North Africa region at TikTok, said, “We’re proud of this partnership, which has added a lot to the TikTok platform in sports, as this platform has become a front that brings together sports fans everywhere, and millions of viewers can now follow the most prominent sports news and events and share their passion for sports in all its aspects. Our partnership with QSL last season has strengthened our confidence in the excellence of Qatar league, and we look forward towards providing better features and content to fans this season.” 

 
 
 
 

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Published on: 21/08/2024

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